Custom Plush Toys – Expanding Your Line

It’s easy to be successful in the business of custom plush toys. Even if you’re just starting, you can easily achieve success if you team up with a good plush toy manufacturer. A lot of beginners are overwhelmed with the amount of success that they’re getting with the plush stuffed toys. Now, this is obviously a good thing if you know what to do. But if you don’t, it can contribute to failure. Let me explain why.

But first, let me tell you the challenge that you’ll face once you become successful in the business of custom plush toys. A lot of times along the way, you’ll be faced with the question of expansion. Should you expand your line as a plush toy manufacturer? Should you be contented with the plush stuffed toys that you have? Obviously, each has its own pros and cons. It will be up to you if you’re going to expand or not.

Expansion seems to be the obvious choice for a variety of reasons. Of course, you have to keep up with the demand for your custom plush toys. Demands will increase once people see the quality of your plush stuffed toys. A great plush toy manufacturer can make sure of that. So what can you expand? With all the raves that you’re getting from your customers, you have to really listen to what they have to say. They’ll tell you want they want to see and buy from you. They could be accessories or added features. For example, they could be a demand for clothing to go with your custom plush toys. These are things that complement your plush stuffed toys. It would also be a great opportunity for you to up-sell with the help of your plush toy manufacturer. You could also make limited editions as your expansion and offer them to select customers. This expansion will help you create a whole new demand for your toys.

But you have to be careful because it’s possible that you could bite off more than what you can chew. Expansion is a complicated process and it could explode in your face. Let’s say you make a whole new line of custom plush toys. What if your plush toy manufacturer couldn’t handle it? This is why it’s important to deal with a reliable manufacturer. Also, make sure that your expansion wouldn’t directly compete with your toys. If you’re going to expand, make sure that they’ll help sell the plush stuffed toys you currently have. Test it yourself first before going into full production. This will help you gauge its effectiveness.

Of course, you can choose to just focus on selling your custom plush toys. It’s definitely safer and will provide you a steady stream of income. You don’t have to make an additional investment with your plush toy manufacturer. But it can also stop your growth with your plush stuffed toys. So think about it. It doesn’t all have to happen at once; you can do expansion slowly but surely.

It’s a matter of knowing what you want and how to get it. If you want to achieve as much success as you can and satisfy the needs of your customers along the way, go for it. Just make sure that you and your manufacturer can handle it.

Researchers Study the Increased Sales of Interactive Toys

With the constant unstoppable increase in technology it is no surprise that researchers say that consumers are turning more and more to electronic toys to enhance their child’s interactive learning. Seventy five percent of consumers who purchased an electronic toy in the past year did so for its educational value, Three of the top five most purchased types of electronic toys are educational products. The study focused on purchases made for children between the ages of 0 and fifteen years of age.

The study found that 48 percent of buyers purchased some type electronic learning systems, 36 percent purchased electronic aids or electronic books. An impressive 78 percent of consumers also view the level of learning electronic toys provide as beneficial to children.

Many educational toys are highly sophisticated, while they integrate microchips and other technology. There are many toys have interactive components which teach kids important skills such as early language, spelling, and math. There are even electronic toys that take children through the elementary steps of learning a foreign language.

The study found that most households spend nearly two billion dollars on electronic toys for children each year, with the average household spending $172. Radio controlled toys along with DVD games topped the list of electronic toy purchases, with the highest purchase potential found in electronic/DVD games and electronic learning aids.

Another interesting fact found in the study. is that boys are more likely than girls to be the recipients of electronic toys. Fifty-eight percent of purchases are for boys compared to only 42 percent for girls. The study also found that gender appropriateness is important to more than half of electronic toy purchasers.

Parents are placing an increased emphasis on their children’s education. They want to give their children the best possible future and they are willing to invest a substantial amount of money to provide their children with a variety of different eduational opportunities. It’s no surprise that parents are becoming increasingly knowledgeable about edutainment products and the benefits that they offer. The edutainment products category now represents one of the fastest growing segments in the toy market.

The electronic toy business is not child’s play any more. It has become serious business and manufacturers as well as most retailers know it. They realize that as long as technology keeps growing they will continue to make new products. And as long as new products are made parents will keep buying them for their children.

Invest on Your Custom Plush Toy Idea Today

If you have a great custom plush toy idea, then you can consider yourself very lucky. Making or selling plush stuffed toys is considered to be one of the most lucrative things that you can do. There’s always a big demand for them and they never go out of style. You’ve seen other toys come and go but they’re still going strong. This is why an idea for them is considered to be a goldmine that you should guard with everything including the kitchen sink. This is especially true if you’re planning on making and selling plush toys wholesale. The opportunity just multiplied that way.

A lot of people make the mistake of “sitting on” an idea. They don’t want to do something about it for several reasons. It could be because they don’t have the confidence to invest on their custom plush toy idea. So if you have an idea for plush stuffed toys, what are the things that you’ll invest on?

1. Time and effort

You’ll spend a lot of time and effort trying to make things happen especially if you’re planning on making plush toys wholesale. You have to know the ins and outs of the industry and you need to arm yourself with all the expertise needed to manufacture them. You also need to exert a lot of effort trying to do everything yourself. But what you don’t know is you can drastically cut the time and effort needed if you’re just going to team up with a reliable and experienced manufacturer. This way, you just need to spend some time and effort looking for the best one.

2. Money

Of course, you need to invest some money in order to turn your custom plush toy idea into reality. This is the greatest concern of everyone. This is why a lot of people fall into the trap of just looking for the cheapest manufacturer for the plush stuffed toys sacrificing the quality with it. But what use would you have for bad quality toys? You can’t expect to sell plush toys wholesale if it looks cheap. It’s just a matter of getting the most value of your money. If you can find a manufacturer that can guarantee great results for your money, then you can invest with confidence.

3. Trust

It’s been said a lot of times before that trust is earned, not given. This is why it’s so hard to invest your trust on a manufacturer. But if they’ve been in the business a long time and has a proven track record of making great quality plush stuffed toys, then you can trust them to turn your custom plush toy idea into reality. It would also help if they are certified by the Better Business Bureau and they offer a guarantee.

So come to think of it, you can easily gain the confidence needed to invest on your custom plush toy idea by teaming up with a reliable manufacturer. Doing so is the key to making sure that your investments will be worth it. Once you see your idea turn into plush stuffed toys, you can easily see how it can help you achieve financial success especially if you’re planning on selling the plush toys wholesale. So check out your options today to choose the manufacturer that you can invest on with confidence today.